Stage 01: AI Compass™
Find the demand before the sales conversation starts.
AI Compass™ listens across your customer's organisation to uncover problems, friction, ideas and opportunities that may never reach a traditional technology sales conversation.
Listens across the customer's organisation to surface problems before your product enters the conversation.
You are here.
Gets the customer's own people to score those opportunities against value and delivery complexity.
Brings business, IT and leadership together around the highest-value opportunities.
Watch
How AI Compass™ finds the demand.
Bottom-up, not top-down
Signal comes from the customer's own organisation, not your sales team's assumptions.
No product mentioned
The Compass is bespoke to the customer's business question, not your platform or category.
Weeks, not quarters
Run alongside your existing sales cycle, not instead of it.
How it runs
Four steps to a validated set of targets.
Frame the business question
Framed around the customer's priorities, not your product category.
Build the Compass
Bespoke questions for their functions and sites, no off-the-shelf survey.
Run it organisation-wide
From shop floor to leadership, gathering signal your sales team can't reach alone.
Read out the targets
A validated, ranked set of problems worth solving, ready for Slid3rs™.
What it isn't
Not a lead-gen survey.
AI Compass™ isn't a marketing questionnaire designed to justify your product. It's a genuine diagnostic. The answer might not involve your technology at all, and that's what makes it credible.
Sometimes the ranked answer doesn't involve your platform at all. That's what makes the business case credible when it does.
FAQ
Common questions.
What is AI Compass™ for a technology vendor?
AI Compass™ is run with your customer or prospect's organisation to surface the problems, friction and opportunities that create demand for your technology, before your product is mentioned.
Does the customer know I'm involved?
Yes. You bring the account and Forever Foundry runs the method. The survey is framed around the customer's business question, not your product.
What if the answer doesn't point to my technology?
Then that's the answer. The Compass exists to find the truth, not to justify a sale, though most engagements still surface a validated use case for the sponsoring vendor's category.
What happens after AI Compass™?
The validated targets go into Slid3rs™, where the customer's own people score them against business value and delivery complexity.
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